My Story
I bring fresh perspective, instinct, and an eye for culture. Being the youngest in the room has always felt like an edge: a reason to notice what’s coming and move with intention.
My path hasn’t been linear. Moving between universities taught me to adapt, communicate, analyze, and create. I graduated with a BBA in Accounting from the University of Houston in Summer 2026 and am now pursuing an MBA, expected May 2027. Marketing and computer science coursework add a creative and analytical lens to that business foundation.
How I work
Strategy comes first, on one page, before anything is drawn. Then as few parts as the business needs, with every rule written down so a printer or a new employee can follow it without asking me.
I am not a logo shop or a pitch-deck studio, and I am the wrong person when six people have to approve every colour. I will tell you that on the first call.
Experience
Freelance Social Media
2024 - Present
Manage 10+ client accounts from strategy through publishing, producing 15+ pieces of content per week with 85% client retention.
Outcast Marketing
2024-2025
Owned content and client relationships for 4 accounts, with 100% retention throughout tenure. Managed Meta and TikTok paid social and optimized content using performance data.
The Shops Club
2024-2025
Created photo, video, and graphic content for a 60K+ follower base, with consistent video performance of 5K–15K views. Helped plan and run 2 brand events.
UW Formula Motorsports Marketing Analytics
2025-2026
Tracked and analyzed organic and paid social performance to inform team marketing strategy, applying marketing minor coursework in a hands-on analytics role.
